The easiest sale you’ll ever make is to a client you already have. The SECOND EASIEST sale you’ll ever make is to a prospect you obtained from “Word Of Mouth” or a Referral. Why are these sources of prospects critical to you and your business? It’s very simple. You whole business and lifestyle can be built upon the quality of the prospects you receive. In other words, the most important part of the sales prospect is the quality of the prospect you’re calling on. Unfortunately most people struggle with the referral process.
This is the time of year I take time to reflect on my life and what’s happened in the past 12 months. One of the best blessings we received is our little 5 month old son, Eddie Conner Sims. He is such a wonderful addition. Also, I recently went on a five day camp trip [...]
